Apple’s Entry into the Smart Display Market
Apple is preparing to introduce a brand new device category. The company plans to launch a dedicated smart display by 2025. This device will resemble a HomePod with an integrated screen. It aims to compete with Google and Amazon devices directly. The first model is expected to debut next year officially. This signifies Apple’s serious commitment to the smart home. It will reportedly run on a new operating system called homeOS.
Powered by homeOS and Apple Intelligence
Both versions of the new Apple Smart Display will be advanced. They will integrate the powerful Apple Intelligence model. This allows users to access sophisticated AI features. The devices will run on the new homeOS platform. This new operating system is based on tvOS software. It is optimized for smart home interactions specifically. Users can expect core apps like FaceTime and Calendar to function.
Introducing a Two-Tiered Strategy
Apple is planning to offer the device in two distinct versions. This strategy targets different consumer needs and budgets. A budget-friendly version will likely launch first in 2025. This model will offer essential features for everyday use. These basics include FaceTime calling and smart home controls. It will serve as an accessible central hub.
The Robotic Arm’s Unique Function
The more expensive model will arrive later. This premium version features a sophisticated Apple Smart Display design. It includes a specialized robotic arm mechanism. This innovative arm allows the screen to rotate automatically. It can also tilt to achieve optimal viewing angles. The device may even track users during video calls. This unique feature will justify the higher price point. It represents a major leap in smart display technology.
Anticipation for the New Smart Display
Reports about this product have been circulating widely. The initial budget version is codenamed J490 internally. The premium robotic version is codenamed J595. The entire launch aims to provide a more streamlined experience. This dedicated device is superior to using an iPad. The Apple Smart Display will define the next phase of the smart home.

