Opportunities under Saudi Arabia’s Vision 2030 are being pursued by Pakistani fintechs as the Kingdom’s digital transformation is being accelerated. Stronger bilateral ties between Pakistan and Saudi Arabia have been highlighted as a major factor behind this shift, while support is being extended at both commercial and state levels. Participation at global fintech gatherings has been encouraged, and through these platforms, Pakistani fintechs have been positioned alongside international leaders. At the Money 20/20 event in Riyadh, more than 15 Pakistani companies were showcased, agreements were signed, and joint ventures were initiated. A partnership was established between ABHI and Saudi-based TRAY, through which Earned Wage Access services were introduced for the hospitality sector, and financial inclusion was promoted.
The facilitation of Pakistani firms in Saudi Arabia has been ensured through the efforts of the Ministry of Investment of Saudi Arabia (MISA), where a help desk has been established for quick registration. More than 100 Pakistani tech entities were registered under this system, and continuous entry into the market has been supported. Analysts have noted that the presence of Pakistani companies at global events has been recognized as a strong business strategy, where opportunities in fintech, IT, and digital innovation were created. By these actions, the fintech ecosystem of Pakistan was placed in competition with global giants such as Mastercard, Visa, and Stripe. In addition, credibility was gained, and visibility was expanded across Gulf markets.
New opportunities have been identified in mega-projects like NEOM, where technological and financial services from Pakistan are being welcomed. Expansion into Saudi Arabia has been made easier by simplified regulations, preferential policies, and the presence of skilled Pakistani professionals already residing in the Kingdom. These factors have been described as an enabling environment for business growth and collaboration. Through Vision 2030, the Kingdom’s digital economy is being rapidly developed, and a stronger role is being assigned to Pakistani fintechs. The broader IT sector of Pakistan is therefore being positioned not only as a contributor to Saudi Arabia’s economic transformation but also as an emerging player in the regional digital future.
