Amazon has introduced Alexa+ AI music discovery, a powerful upgrade designed to transform how users find and enjoy music. The new AI-powered assistant is now available in the Amazon Music app for iOS and Android under Early Access. It offers a smoother, more conversational, and intelligent listening experience.
Smarter and More Natural Conversations
With Alexa+ AI music discovery, users can talk naturally with Alexa to explore songs and artists. The assistant provides detailed insights such as artist backgrounds, song meanings, and related tracks. This makes discovering new music faster and more personal.
You can ask Alexa+ for specific lyrics, explore genres, or dive into an artist’s influences. The upgraded AI understands context and tone, creating a more interactive conversation.
Personalized Playlists and Mood-Based Music
Unlike older Alexa versions, Alexa+ creates custom playlists that match your mood or situation.
For example, you can say:
- “Create a playlist of 2010s pop hits featuring Nicki Minaj.”
- “Play calm music for studying.”
The system instantly curates tracks that fit your request, making music discovery effortless.
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Expanding Beyond Music
Alexa+ is not limited to songs and artists. It now helps users with daily tasks such as booking restaurant tables, ordering groceries, or checking appointments. This makes it a versatile assistant that supports your lifestyle as well as your music preferences.
Higher Engagement from Early Users
Amazon reports that over one million users are already testing Alexa+ AI music discovery through Early Access. Results show users are exploring music three times more frequently and spending 70% more time listening compared to earlier Alexa versions.
Available Across All Amazon Music Plans
Alexa+ is available for all Amazon Music subscribers. Users can access it by tapping the “an” icon at the bottom-right corner of the app.
Amazon’s Growing AI Ecosystem
The launch of Alexa+ AI music discovery expands Amazon’s lineup of AI-driven tools, including:
- Weekly AI-curated playlists
- Enhanced search results
- The “Explore” feature with artist insights
This innovation strengthens Amazon’s position against Spotify, which recently added ChatGPT integration. With Alexa+, Amazon is redefining music discovery — making it more conversational, intuitive, and personalized for every listener.
