X Ads Manager Aspect Ratios: New Support for Advertisers

A dashboard showing the new X Ads Manager aspect ratios for video and images.

New X Ads Manager aspect ratios launched this Thursday to help brands move campaigns between social platforms easily. This update allows companies to reuse existing images and videos without manual cropping or reformatting. Advertisers can now upload creative assets directly to the Media Studio or the Campaign Form.

The platform aims to simplify the workflow for marketing teams worldwide. By removing the need to rebuild assets, X saves time for its business partners. This move signals a strong commitment to improving the advertiser experience on the site.

Understanding the xAI Acquired X Details

Recent corporate changes include xAI acquired X details which highlight the platform’s new ownership structure. Monique Pintarelli now leads global advertising at xAI following this significant transition. She emphasizes that full ratio support helps brands maintain consistency across different channels.

Social Media Business News

The new leadership focuses on empowering brands to reach performance goals with greater ease. They want to eliminate the compromise often found in cross-platform duplication. This strategy helps brands unlock faster testing and incremental reach.

Analyzing X Ad Revenue 2025 vs 2026

The financial landscape shows a complex X ad revenue 2025 vs 2026 comparison for stakeholders. While sales improved under previous leadership, 2025 totals remained below pre-acquisition levels. However, the latest tools aim to reverse this trend by attracting more global brands.

Digital Advertising Growth

Market forecasts suggest the business size is still half of its original peak. Yet, these technical updates provide a foundation for future growth. The company remains focused on a real-time audience that remains highly engaged.

New X Ads Manager Aspect Ratios and Pixels

The platform now officially supports specific dimensions like 4:5 (1440 x 1800 pixels) and 2:3 (1080 Γ— 1620 pixels). These join existing formats such as 16:9 and 9:16 for full coverage. Advertisers no longer need to automate creative asset resizing through external AI tools.

Having native support for these shapes ensures higher quality for every post. It prevents the distortion that often occurs during automatic scaling. Brands can now present their products exactly as they intended.

The Path to X Ad Revenue Recovery 2026

Platform updates serve as a vital step toward X ad revenue recovery 2026 goals. Bloomberg reports confirm that the advertising business began revitalizing late last year. By easing the transition for creators, X hopes to capture a larger share of the market.

Β Future of AI in Social Media

Efficiency and impact remain the primary goals for the advertising team. They believe that reducing friction at the entry point will bring more diverse campaigns. This evolution marks a new chapter for the social media giant.

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